Microsoft & Google bidding on digg.com

In the competition of market most of companies will go in cartel, trust or acquisitions. In the series, Search Engines and Social sites are also in competitions. To expand their market in online marketing or search marketing they are adopting a policy of acquisitions.

Before some months Yahoo, worlds 2nd largest search engine was on sale and bid from Microsoft announced $44.6 billion. But it was less amount for it. That is why it is now continue for bid. In this series Yahoo was already acquired a social bookmarking site which is most famous nowadays - “Del.icio.us”. We know del.iceo.us is a social bookmarking site to store, share and discover web bookmarks. It provides web services to bookmarks. Its founder was Joshua Schachter and in late 2003 the site was started. In 2005, it was acquired by Yahoo.

Next in this series now, digg.com is on bid. We know digg was started in 2004 by a team Kevin Rose, Owen Byrne, Ron Gorodetzky, and Jay Adelson. Digg is also a social bookmarking site. Now Currently, Owen Byrne is in active role for it. About Google bid there is a news that its bid amount is $200 to $225. However, Microsoft is also trying for it in lower amount.

It seems, in online marketing Google is going to acquire web services and web add services. In this competition, Microsoft is also trying to be a strong competitor.

However, about this story Jay Adelson, who run digg blog, writes, “Normally our policy is to not comment about things like this, but this morning’s rumors about a bidding war involving Google and Microsoft have created such a stir we feel compelled to tell you all directly that they are completely inaccurate.

Sorry to burst any drama theories, but they aren’t true. We remain focused on improving Digg and rolling out great features.”

What is the truth, we see next.
Google digger deeper!