How to set up Google Analytics

Google Analytics is a great tool and will help you monitor your traffic effectively - it even shows you where on earth your users are coming from.

In my experience it is more precise than other similar services and provides nicer reports with many more details.

To get started go ahead and make an account here:
http://www.google.com/analytics/

You will have to click "Sign Up Now" and fill out the form.

Once you are done registering, Google will send an email to you and all you have to do is click a link to activate your account.

Then, log in to your Google Analytics account here:
http://www.google.com/analytics/

make a profile first, so click the "Sign Up" button:
In the next step fill in your website's or blog's URL without http://,
It will automatically fill the account name section for you, now click "Continue"

In the next step fill in your name and choose your country: (Phone number is optional)
Click "Continue" and check the box in the next step which means that you are agree with Google Analytics TOS (Terms Of Services)
Then click "Continue" and you will see a little HTML code which you have to copy and paste into your website's HTML code.

I recommend pasting this code in between your head tag.


There are loads of HTML tags and text in between these tags.
So you will have to copy and paste the code in between head and head tag.

After that click "Continue" and you are all set.

This all it takes to set it up - after 2 or 3 days when Google Analytics collects enough data about your visitors, you can login and see detailed reports of your visitors.




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How To Add 'alt' tags/attributes to your website images

Search engines can't see your pictures, and for that neither can visually impaired internet users - one way you can help the 2 parties better understand what your website is about is to place alt tags in ALL of your images.

Alt tags should give a good, basic description of whatever the image actually IS. For instance, our Seo Directory ad in the sidebar has an alt tag that is descriptive enough that search engine spiders understand what the image represents. And it doesn't hurt at all that the alt tag includes a few solid keywords.

As a Virtual Assistant with a business website you're one of hundreds, maybe thousands, and that number is growing every day - so one small thing you can do to help increase your own site's search results is to go through your site and add alt tags to your images. This is one way you can optimize your website from the inside out.

Here's how:
Get into your website code or template and wherever you see

add this little bit of info to the code alt="ENTER DESCRIPTIVE TAG HERE"
so it looks like this instead:

And you're all set.
Do this for your logo and any other images you use on your site; and be sure to include good keywords (Virtual Assistant is the most obvious, but there are other variations on this that you can use...)



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Tips for writing ALT tags

Image via Wikipedia

An ALT tag is artlessly a HTML tag that renders another advice back non-text elements, commonly images, can't be rendered. In accession ALT tags accommodate added advice for an angel and accord added advice to bodies with text-only browsers; the "ALT" aspect tells the clairvoyant what they are missing on a folio if the browser can't cede images. The browser will again affectation the Alternate argument instead of the image. The ALT tag argument additionally ancestor up back you hover the abrasion over the angel in question, added accouterment you with added advice about the image.

The ALT tag has important ramifications for SEO as the ALT tag is accustomed application back crawled by the GoogleBot. The ALT tag additionally provides textual representation of your cartoon and the adeptness to basis added agreeable about your website. ALT tags abounding (but not stuffed) with accordant keywords can additionally be acclimated to addition your keyword abundance and advice you accomplish bigger rankings. Your images will additionally be optimised for the chase engines' angel chase if you abode contextually accordant keywords central their ALT tags, as able-bodied as acceptable agreeable surrounding the angel on the page. Generally the angel ALT tag looks like this

[IMG SRC="URL" ALT="Insert your another Argument Here"]

Tips for autograph ALT tags

• Be succinct

On break some web browsers will blast if the ALT argument has too abounding characters. While absolutely account what is in the angel ability be ideal, this is not the purpose of the ALT tag. The acumen for the ALT tag is to put the angel in ambience with attention to the blow of the page. The longest ALT tag you use should not be best than 64 words.

• Be Useful

On the adverse ancillary of the scale; don't accomplish the ALT tags so abbreviate that they are of no use at all. The ALT tags should accommodate abundant advice for bodies who can't see the images to accept what the accurate angel represents

• Be acquainted of the role ALT tags comedy in the chase agent optimisation process

Use bright and abridged ALT tags that chronicle to the keywords on the folio to maximise the capability of your ALT tags with attention to SEO

• Don't address ALT tags absolutely for chase agent crawlers

ALT tags should be accounting for the user first, and the chase agent second. Application ALT tags to keyword being could activate a spam abuse on your armpit by the chase engines which could aftereffect in a rankings penalty

In conclusion, try to adapt and address ALT tags for all your images in your website. Angel ALT tags additionally accomplish your armpit added attainable for visually broken bodies application argument readers. Even if your armpit is agreeable rich, the ALT tags acquiesce you to reinforce what is absolutely relevant. Although the ALT tags isn't as important as some added on-page seo factors (like a appellation tag), they should be acclimated as a holistic access to optimising your page.



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